Client: John Guider
Goal: To forge a partnership between TVA, NPT and a solo-pioneering artist that would ultimately bring the history, beauty and progress of Tennessee into the public eye in a way that would benefit all three entities and the community at large.
Deliverable: Creation of a digital presentation that was used to educate TVA and NPT about the work of a Southern photographer and alert them to his plans for a new artistic adventure that might overlap with their various interests.  The pitch succeeded in moving the artist toward a potential TV documentary that might air nationally. 
Sample: Excerpt from the presentation (without visuals)
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There were rivers.

There were rivers in the Tennessee Valley before there were words.

The words came with the people: the Natives first and then the settlers who came by land and by water.
They braved the frontier that was Tennessee,
keeping record of their stories. 

James Robertson came by land.
He led his group of pioneers to a place they called the Big Salt Lick and settled there, on the banks of the Cumberland on Christmas day, 1779.

John Donelson came by water.
He and some 100 fellow travelers traversed the Holston, Tennessee, Ohio, and Cumberland Rivers, trusting the currents to guide them
to a home they had never been seen.
They arrived in April.

Fort Nashborough was built as were settlements like it,
bigger and smaller,
all along the banks of the riverways in the American South…